With a strong focus on user experience and website accessibility, INSPIRED has assisted Arts House to continuously improve its digital presence with a range of custom coded solutions. Working with Access Arts Victoria, we continue to implement a suite of accessibility improvements with the aim to make the Arts House website accessible for all, regardless of ability.
The INSPIRED team has refreshed the overall website layout, modernising the user interface and improving user experience. When COVID-19 caused the temporary closure of the physical venue, we assisted Arts House to continue to deliver high quality events online. The subsequent development of a Digital Program containing video and audio content, along with recordings of interactive works and performances now forms part of Arts House’s core programming.
We’ve transformed the Arts House website into a fully responsive site which is search engine optimised, using best practice technical and keyword-based SEO principles. Google Analytics and the Google Search Console are integrated with the site, providing invaluable data on user experience and interaction. INSPIRED also manages all aspects of Google Advertising campaigns and provides monthly campaign management as required.