Since 2012 Inspired Marketing has assisted Hussey & Co to deliver an effective communications strategy for both domestic and international export markets. Utilising strategic advertising and editorial, creation of curated content for digital channels, and development of brand collateral have been central to success.
Inspired Marketing works with Hussey & Co, Australia’s leading baby leaf salad grower and exporter, to help communicate the brand’s unrivalled export capacity and product quality. In recognition of Hussey & Co’s outstanding international success in the field of agricultural products the brand received the prestigious Governor of Victoria Export Award (GOVEA) for Agribusiness and was a national finalist in the 2018 Australian Export Awards. Inspired Marketing was proud to be central to the award application process.
Inspired Marketing assists with multi-lingual editorial placement, curating specific brand and product messages for domestic and export markets. Advertising bookings and ad artworks are also managed by Inspired Marketing, in addition to arranging translation services.
Social media management provides Hussey & Co with consistent and cohesive messaging across multiple brand channels. Inspired Marketing develops social strategy and provides social copy writing and content creation, whilst integrating campaigns with brand objectives.
Inspired Marketing has helped Hussey & Co build brand collateral via product photo shoots, food styling and recipe development services. These fundamental marketing elements are the building blocks of campaigns, visually communicating the product story and value, regardless of language.
WINNER: EXCELLENCE IN INNOVATION AWARD, FOOD & FIBRE GIPPSLAND AWARDS OF EXCELLENCE 2019
WINNER: GOVERNOR OF VICTORIA EXPORT AWARD (GOVEA) FOR AGRIBUSINESS 2018
NATIONAL FINALIST: AUSTRALIAN EXPORT AWARDS 2018